Quantcast
Channel: Six Sigma Marketing » product/markets
Browsing latest articles
Browse All 3 View Live

Value Trumps Price Among Shoppers

That is the title of a recent article appearing on brandweek.com.  In a recent blog I talked about the shortsightedness of over-reliance on cost cutting during these times of economic malaise.  Let me...

View Article



Six Sigma Marketing is Six Sigma Generation III

Quality Digest spent a couple of hours talking with Mikel Harry about what he calls Six Sigma Generation III.  Harry explains it within an evolutionary context.  “The first generation of Six Sigma was...

View Article

Image may be NSFW.
Clik here to view.

Creating Market Order Out of Market Chaos

I was recently preparing for a podcast on customer identification with Joe Dager of Business 901.  The focus of the podcast was on the best ways to identify different customer groups.  During the...

View Article
Browsing latest articles
Browse All 3 View Live




Latest Images